Storefront window graphics people can read

What to put on the glass, which vinyl to use, and how to keep it from fading in the sun.

By Kris Maestas · Sep 10, 2026 · Decals

Your storefront window is the cheapest sign you will ever buy. The problem is most of them are hard to read from the street. A few rules fix that.

Readable from the curb

People driving by have a couple of seconds. Put your name, what you do, and your phone number or website. Skip the paragraph. Big letters, high contrast, and nothing tucked in the corners.

Pick the right vinyl

• Cut vinyl lettering: hours, logos and names, clean edges with clear glass between
• Printed perforated vinyl: full-color images you can still see out of from inside
• Frosted vinyl: privacy for offices and back rooms
• Full printed graphics: when the window is the ad

Name, what you do, how to reach you. Everything else is extra.

Built for Phoenix sun

South- and west-facing glass gets cooked. We use outdoor-rated vinyl and laminate printed graphics so the color holds. Cut lettering goes on the outside or inside of the glass depending on what the window faces.

Measure, proof, install

Send us photos and measurements of each pane. Kris lays out a proof on your actual storefront so you can see it before it is cut. Most window jobs print in 3 to 5 days.